KeyBank Becomes Title Sponsor of the 500 Festival Snakepit Ball

KeyBank Becomes Title Sponsor of the 500 Festival Snakepit Ball

Mon, 2014-01-27

INDIANAPOLIS (January 27, 2014) – KeyBank, one of the nation’s largest banks, has become the title sponsor of the 500 Festival Snakepit Ball. KeyBank and Key Private Bank are dedicated to “Making a Difference” not only in Indianapolis, but many communities throughout the United States.

“KeyBank and Key Private Bank are excited to sponsor the 500 Festival Snakepit Ball”, states Gary Hentschel, Regional President for Indiana. “Our association with programs around the Indianapolis 500 is not only a great honor, but represents who we are – local employees helping our community thrive – and the race with the associated events do just that. We are looking forward to a great May

The 500 Festival Snakepit Ball is back for its 11th year. Taking place in the Indiana Roof Ballroom, this race-eve tradition has been known as “The place to see the stars”. The Snakepit Ball is a black-tie affair that includes red carpet arrivals by celebrities in town for race weekend and special VIP guests. It includes dinner and a night of dancing.

“The month of May is a great tradition in our community. The Key Bank 500 Festival Snakepit Ball concludes a month long series of 500 Festival events that help bring our community together and elevate the excitement leading up to the Indianapolis 500. The 500 Festival is honored to have KeyBank, who has a strong presence in our community, as the sponsor for the Snakepit Ball,” said Bob Bryant, President and CEO, 500 Festival.

KeyCorp is one of the nation’s largest bank-based financial services companies, with assets over $90 billion. With over 70 locations around Indiana, Key companies provide investment management, retail and commercial banking, consumer finance, and investment banking products and services to individuals and companies throughout the United States and, for certain businesses, internationally. For more information, visit

The KeyBank 500 Festival Snakepit Ball will be on Saturday, May 24, 2014, at 6:00 p.m. Tickets will be available by calling (317) 614-6129, and are $275 per person. Corporate tables may be reserved when purchasing tickets.


The 500 Festival, a not-for-profit volunteer organization, was created in 1957 to organize civic events celebrating the greatest race in the world. Over the past 57 years, the 500 Festival has grown to become one of the largest festivals in the nation. The mission of the 500 Festival is to produce life-enriching events and programs while celebrating the spirit and legacy of the Indianapolis 500® and fostering positive impact on the city of Indianapolis and state of Indiana. 





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